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Showing most liked content on 11/23/2010 in all areas

  1. 3 points
    Only 169 Members have cast their vote out of some 45,000+ Members of RIMweb. This apathy for voting from the educated, informed citizen is the root cause of so many things that is wrong with today's India. Request everyone to watch one of the best videos i have come across on this subject. http://www.youtube.com/watch?v=te7JkdUZhIY So atleast VOTE Here!! It takes just a few seconds from the comfort of your home and few clicks!!
  2. 2 points
    NPCI opens floodgates for mobile payments in India source :: http://www.moneylife.in/article/76/11456.html
  3. 2 points
    How A Consultancy Firm's Unique Behavioural Science Approach Helped Reducing Track Crossing Deaths In Mumbai Since December 22, Wadala Railway Station – where there would otherwise be at least one track death or injury a day – hasn't witnessed a single casualty. While there haven't been any drastic changes in infrastructure, the Railways have put one thing in place: a mind game. Following Mumbai Mirror's 'Keeping track' campaign and various failed initiatives by the Railways, a Mumbai–based consultancy called Final Mile swung into action. The company, which provides behavioural science solutions, began analysing the places where trespassing deaths are a regular phenomenon. Behavioural architects Satish Krishnamurthy and Jayal Shroff, who work for Final Mile, spent more than 100 man hours on various CR stations. "We spoke to commuters, motormen and local residents. We didn't ask them any obvious questions like why people cross tracks. We preferred observing their habits and the situations that lead them to it. Most of the accidents took place during peak hours, 8 am to 11 am and 4 pm to 9 pm. That meant most victims were in a hurry to catch a train. Around 85 per cent of the victims were male, who tend to be overconfident about their behaviour," explained Krishnamurthy. Through their research, they came up with some easy-to-implement solutions they hoped to try as an experiment, and when they approached Central Railway, they were given a go ahead. "As long as we were able to save lives, we were open to all kinds of experiments. The firm spoke about changing the ways in which commuters act and for us it was another effort to save lives, so we provided them with all the support they needed," said CR chief public relations officer Shriniwas Mudgerikar. The two chose to initiate their experiment at Wadala Station, which had shown a 25 per cent increase – the highest – in the number of trespassing accidents in the last one year. "We found out that on an average, 25 people crossed the tracks at this station every minute, which increased to 45 during peak hours. There were long walkers who walked along the tracks and cross walkers who tended to quickly jump across to reach the other side. Surprisingly most of the accidents had taken place in broad daylight," added Krishnamurthy. In October last year, the team began implementing its plans – putting up a series of photographs of a man as he is crushed by a train; putting up whistle boards 150 metres away from accident–prone spots, from where all motormen must blow a horn; and painting bright yellow stripes on the tracks so trespassers can gauge the speed of approaching trains. These installations were in place by the end of December, and so far, the results have been phenomenal. "The project is at an experimental stage as of now. We will try it out for some more time, and if the success continues, we will implement it at other stations, too," concluded Mudgerikar. CHANGE 1: Countering the flight response A three-panel photograph of a man being run over by a train has been put up at the end of the platform, where people are usually tempted to cross tracks. Behavioural architect Jayal Shroff said, "The idea was to elicit an appropriate emotional memory, where a fear to face the situation would deter people from crossing the tracks." Shroff and her team came up with the idea after they observed that commuters had become blind towards the warning signs put up at railway stations. "The phenomenon works at an unconscious level, where people imagine themselves in such situations and would be alert about the danger. The idea is not to stop them from crossing, but making them alert if they do," she added Change 2: Cocktail party effect The theory says the brain isn't wired to do two activities simultaneously. "A person will be able to register one train approaching, but might not register the one on the adjacent track. A sudden honk confuses them instead of alerting them. Thus, we installed whistle boards just ahead of Wadala Station – 150 metres away from the usual accident spots – and motormen have been advised to give two short, rapid honks," said Satish Krishnamurthy Change 3: A combination of Leibowitz Hypothesis and Looming Effect The theory says large objects appear to move slower than small objects and people can't judge their speed. "Commuters fail to realise the speed of trains. To solve this, we painted a sequence of railway sleepers in bright yellow at regular intervals. And when the train approaches, our eyes catch them disappearing under it, which helps the brain get a better idea of distances and how fast a train is moving," said Shroff And How This Unique Idea Actually Resulted in Drops in Death Rates on Tracks Our interventions along with the Central Railway efforts have managed to bring down death rates by as much as 70% in some sections. The success of this approach hinges on two important factors. Big behavioural problems don't need fancy solutions with large budgets and huge resources, but a fundamentally different approach that is designed on the unconscious. That is your big idea. And secondly, the biggest success of this approach hinges on the fact that it is possible to change behaviour of people without them even being aware of the fact that we are changing their behaviour.
  4. 1 point
    Don't worry mate. Macronet Private Limited was a shell company of Reliance. Later on the name was changed but they could have still imported the handsets in old name. After all it is Reliance. See Macronet History Here Mukesh took Macronet route to sweet equity in Infocom
  5. 1 point
    Install .APK from here http://www.zshare.ne...940281962a04c4a Installation NDrive-10.1.15-androboost.apk 1 Install .apk 2 Run NDrive to create the NDrive folder on the phone and cancle any downloads! 3 Copy over maps you have downloaded before hand to folder SDcard/Ndrive/Maps. 4 Run NDrive again and download voice packs I will suggest Wifi as it will download 150 - 250 MB of data. Maps here Extract EXE and Copy the .map file to the folder Ndrive/Maps on your phone SD card Enjoy off line navigation.
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