Madhyamik Exam Results Come Out With Flying Colors

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The Madhyamik exam results for Class 10, covered by the R World, have earned enough kudos. The efforts taken by Infocommers in West Bengal have been especially praiseworthy. To create awareness and to increase the brand salience, Infocomm had released a Press Advertisement on June 24, 2004, the D-day for the Exam Results. Kiosks and banners were put up at eighteen specified locations across the state to enable pupils instantly know their results. There were 400 interactions between 10 and 14 hours on that day. It also brought ten new Prepaid RIM connections.

Ashoke Mukerjee from CCD did a splendid job in ensuring wide media coverage.