Icici Bank Partners With Reliance Indiamobile

[Arun 795]

DAKC (Dhirubhai Ambani Knowledge City), Navi Mumbai, July 14, 2004

ICICI Bank, India's second largest Bank, in association with Reliance Infocomm, India's largest mobile service provider, today launched a truly interactive mobile banking service in India.

ICICI Bank customers through their Reliance IndiaMobile handsets can now avail of a gamut of banking services free of charge. The services can be accessed directly from R World on the handset. A customer can view their ICICI Bank account balance, get mini statements and make requests for cheque books. Apart from viewing presented bills, a customer can also pay bills by direct debit to the bank account. The service also enables a customer to locate an ATM or bank branch. On selecting any of these, the customer is connected directly to the bank and the result is displayed instantly on the handset.

To avail of the mobile banking service, a customer can register at any of the ICICI Bank branches, dial the call center or through Internet banking.

Commenting on this initiative, Mr. Anup Bagchi, General Manager, ICICI Bank, said, "With this alliance, we have leveraged technology to synergise the benefits of a mobile phone with our banking services. This will provide the customer with a convenient anytime-anywhere banking environment"

"R World's menu driven process offers the convenience of banking, while being on the move. The highly advanced and intuitive user-interface features of the R-World, available to the more than 7 million RIM users, makes mobile banking practical and user-friendly. R World ensures the subscriber receives answers to requests immediately within the same session. And all this at no charges," said Mahesh Prasad, President, Applications and Solutions Group, Reliance Infocomm.