Rim Customers Give A 'thumbs Up'

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RIM customers give a 'thumbs up' to m-commerce for RIM bill payment

· RIM bill payments through online channel jumps 40 percent in just two months

· Reliance Infocomm offers largest number of bill payment options to customers

DAKC (Dhirubhai Ambani Knowledge City), Navi Mumbai, August 6, 2004

Reliance IndiaMobile (RIM) customers have overwhelmingly responded to bill payments through R World, the data application suite of RIM, for paying their RIM bills. Since its launch in February 2004, the RIM bill payments through mobile phones using credit card has significantly increased. RIM bill payments through online channels including credit card and direct debit methods have witnessed a 40 percent jump over the last two months.

"The RIM bill payment facility through mobile handsets is the most convenient way to pay mobile bills. R World provides me a unique platform, which offers PC type online transaction experience, while enabling payment through the mobile handset. I can view my bill details and pay my mobile bill even while travelling to my workplace, which can easily be completed in a single session unlike SMS based transactions," said Mr. Amarendra Mohanty, software professional from Chennai and winner of the contest organised by the company.

"The online bill payment facility developed on our R World suite of applications provides real time transactions that offer one of the most secure m-commerce transactions. The early trends in online RIM bill payment clearly demonstrate an increasing confidence in online transactions. With more and more customers enjoying a pleasant experience in utilizing this 'anytime, anywhere' facility, we are witnessing a significant growth in contribution from the online bill payment mechanism," said Mr. Mahesh Prasad, President - Applications and Solutions Group.

Reliance Infocomm offers its customers the widest array of options towards their mobile bill payment, which includes conventional methods as well as 'anytime' convenience of electronic and online payments. These include:

Facility to pay RIM bills from data enabled RIM handsets (R World) using Visa, Master, Citibank eCard or Diners Club credit cards

Facility to pay RIM bills through company portal www.relianceinfo.com using Visa, Master, Citibank eCard or Diners Club credit cards

Direct debit facilities for ICICI bank and HDFC bank account holders using the net-banking option of respective banks

Through 250 Reliance WebWorld stores across 111 cities

Through 2679 drop boxes across the country where customers can drop their cheques for bill payment

679 collection points operated by channel partners where customers can pay bills by cash, cheque or credit card

83 counters at Reliance Infocomm offices and 161 bank counters across the country

Tie-ups with 'Bill Desk' and 'Billjunction' portals for making online bill payments

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RIM customers have given a warm and enthusiastic reception to the new mode of payment of their bills through R World, the data applications suite of . Ever since its launch in February 2004, bill payments through mobile phones using credit cards have considerably gone up.

Payments through online channels including credit card and direct debit methods have leapfrogged 40 percent over the last two months.

“The online bill payment facility developed on our R World suite of applications provides real time and one of the most secure m-commerce transactions. The early trends in online bill payment clearly demonstrate an increasing confidence in online transactions. With more and more customers enjoying a pleasant experience in utilizing this 'anytime, anywhere' facility, we are witnessing a significant growth in contribution from the online bill payment mechanism,” said Mahesh Prasad, President, Applications and Solutions Group.

Reliance Infocomm offers its customers a wide range of payment options for their bills. These include payment from data enabled RIM handsets (R World) using Visa, Master, Citibank eCard or Diners Club credit cards, payment via www.relianceinfo.com, using any of the above mentioned card, debit facilities for ICICI Bank and HDFC Bank Account holders using the net-banking option of respective banks and through tie-ups with 'Bill Desk' and 'Bill junction' portals. Customers can also pay through 250 Reliance WebWorld stores across 111 cities, 2679 drop boxes across the country, 679 collection points operated by channel partners, 83 counters at Reliance Infocomm offices and 161 bank counters across the country.