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savramesh

Nokia Ovi E-mail Gets 250,000 Users

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Techtree News Staff, Apr 30, 2009 1248 hrs IST

Continues to gain popularity since its launch

Nokia says that its Ovi e-mail service has bagged more than 250,000 users since its launch in December last year.

Nokia's Ovi service was a "push" by the company to enter the competitive mobile email market - traditionally dominated by RIM with its BlackBerry. As a part of the strategy, Nokia took over Intellisync, the wireless email technology provider, in 2006. Later though, the Finnish handset maker closed down its business mobility unit and decided to concentrate on consumer e-mail. This resulted in the creation of what we now know as the Ovi Mail service.

With Ovi, the company has targeted "normal" consumers and the service seems to be a hit with consumers from emerging markets like India. With 12 of the top countries being emerging markets, Nokia is inching towards pushing its services in these countries where the company expects more growth in the coming quarters.

If you have not signed up for the service yet, you might want to take a look at it here. There is also the mobile version of the service which an be accessed here.

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