Mukeshlst 5 Report post Posted January 9, 2010 Aditya Birla-promoted Idea Cellular who became country’s 3rd largest cellular operator overtaking state-owned BSNL and having a subscriber base of 56 million takes a step to deactivate unused numbers implementing new rule to its all prepaid customers who have taken Idea connection and left it unused. Idea Cellular is now present over 22 circles on India. As new operators coming with cheaper tariffs and dual SIM handset prices are lowered down, people now have more than one connections with him/her. Older one is often left unused due to higher tariff rate of that, and cheap tariff from new players is enjoyed mostly. While most operators deactivates a lifetime connection which is inactive or not recharged with a minimum Rs 100- Rs 200 topup for a period of 180 days, Idea goes more strict. It says : New Idea Prepaid Subscribers with Lifetime account validity or account will be deactivated if he/she is in ANY of the below mentioned categories: 1. If he/she fails to remain active on the network for 3 continuous month’s i.e. he/she should either receive or make a call (excluding the first call for SIM activation) once in 3 months. 2. If he/she does not recharge with a minimum value of Rs. 200/- once in every 6 months. Basically this new 90 days or 3 months deadline makes Idea to get some revenue for its subscribers. But as MNP is coming soon, this strict regulation would not make any sense. Will Idea recycle these inactive numbers? Those people can not leave Idea Cellular due to their favorite number will move to the cheaper operator as soon as MNP kicks in. Share this post Link to post Share on other sites
Himanshu Singh 19 Report post Posted January 10, 2010 Well Idea is in desperate times. It needs cash for its ongoing expansion. And when they sell free sim cards without adding much to revenues or Minutes of usage, they are going to be strict. Else all their numbers would be blocked by non-usage sim cards. Thats why they want to deactivate them and re issue them, free of cost of course with a mandatory first recharge. Share this post Link to post Share on other sites
Mukeshlst 5 Report post Posted January 10, 2010 Its effect of upcoming MNP. Share this post Link to post Share on other sites
::Hitesh:: 1,763 Report post Posted January 10, 2010 ^^^ Good Idea ! 1 Share this post Link to post Share on other sites
KanagaDeepan 1,084 Report post Posted January 10, 2010 (edited) Idea is new here in TN... I can see here in TN that many new operators are giving Rs50/- talktime with new SIM for FREE and many people are using them for sending SPECIAL PREMIUM SMS for the contests in television, which costs Rs3 to Rs6 per SMS.. They use the FREE 50Rs and throw away the SIM later... Idea may get especially those FREE 50Rs bundled SIMS after the 3 months.. Edited January 10, 2010 by kanagadeepan Share this post Link to post Share on other sites
