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Google Buzz - the new buzz in town!

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The world’s No. 1 search engine launched Google Buzz, which allows users to quickly share messages, Web links and photos with friends and colleagues directly within Gmail, the company’s popular email product

Mountain view, California: Google Inc is tapping its huge network of Gmail users and Web surfers to create a Buzz that it hopes will help it catch up with online social networking leaders Facebook and Twitter.

The world’s No. 1 search engine launched Google Buzz, which allows users to quickly share messages, Web links and photos with friends and colleagues directly within Gmail, the company’s popular email product.

Also, a new arsenal of products make the new social networking features compatible with mobile devices such as smartphones based on Google’s Android operating system.

Google’s new technology mimics some of the key features of popular social networking services like Twitter and Facebook, which are increasingly challenging Google for Web surfers’ online time.

By integrating Buzz directly into Gmail, Google hopes to jumpstart its social networking push by leveraging the large pool of Gmail users.

“There’s always been a giant social network underneath Gmail,” said Google product manager Todd Jackson at a press event at Google’s Mountain View, California headquarters on Tuesday.

Gmail is the third most popular Web-based email in the world, with 176.5 million unique visitors in December, according to comScore. Microsoft Corp’s Windows Live Hotmail and Yahoo Inc’s Mail were No. 1 and No. 2, with 369.2 million and 303.7 million unique visitors, respectively.

Google will roll out Buzz to Gmail users over the next few days, it said.

Status messages that users publish on Buzz and flag as viewable to everyone will be automatically indexed by Google’s search engine and be available within Google’s recently launched real-time search results. Google said users can also keep messages private by sharing only with customized groups of friends and colleagues.

Executives said users can easily share content from various Google online properties like photo-sharing service Picasa and video site YouTube.

Content from certain third-party services such as Twitter can also be shared, although users can only view Twitter messages — or Tweets — within Buzz and cannot publish new messages to Twitter’s service.

Executives said that Buzz is not currently able to display messages that originated on Facebook, the world’s No. 1 social network with 400 million active users.

“The fact that Gmail did not connect and allow broadcasts out to Twitter and Facebook could be a real challenge to them,” said Forrester Research social media analyst Augie Ray. But he noted that Google’s experience serving Web surfers’ relevant search results could be a strength for the company in the social media segment as users are increasingly inundated with status messages.

Google has tried to ride the social networking wave before, launching the Orkut social network in 2004. But while Orkut is big in certain overseas markets like Brazil, it has failed to attract as many users as social giants like Facebook and MySpace in the United States.

In building a social network on top of an email product, Google is following in the footsteps of Yahoo, which has taken a similar approach in efforts to keep up with Facebook but has seen lackluster results according to analysts.

Google co-founder Sergey Brin said he was not deterred by other companies’ experiences in melding email and social networking.

“I wouldn’t discount something because it’s similar in the one sense ... to something else in the past that may not be that successful,” Brin said on the sideline of the event following the main presentations.

Google appears to be putting a heavy emphasis on mobile and location-based capabilities, weaving Buzz technology into the mobile versions of its flagship website and its online maps products. The company also announced a special mobile application for Buzz that will run on smartphones based on Google’s Android software, Windows Mobile and the Symbian operating system.

Google shares rose $2.97 to close at $536.44 on Nasdaq.

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nice info i checked it

actually its a great competition to twit n fb lolz

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Added Buzz to gmail, but noting special . .

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^^^

send request to your known peoples.

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:previous:

thanks.. will do it.. but the problem with facebook/orkut/twitter/buzz is that i have many common friends.. :) they will get bored seeing my same posts in all sites.. :Decepcionado:

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Google hit by lawsuit over Buzz privacy

Tweaks 'too little, too late' says plaintiff

A Gmail user has filed a class-action lawsuit against Google, charging that the new Buzz social networking tool set violates the privacy rights of users.

Eva Hibnick from Florida, filed the suit in a Californian federal court on behalf of herself and the approximately 31 million US users of Google's popular Gmail e-mail service. The lawsuit alleges that Google violated federal privacy and computer fraud laws by adding Buzz to the Gmail service last week.

According to the class action complaint, "Google Buzz made private data belonging to Gmail users publicly available without the users' knowledge or authorisation. Google has publicly admitted that its Buzz program presents privacy concerns, and Google has made several waves of modifications to the program. However, Google's modifications do not go far enough to address the problem. Furthermore, Google's actions have already caused damage because the Buzz program disclosed private user information the moment Google launched the service. The bell of breached privacy cannot be un-rung."

Hibnick is seeking unspecified damages and is asking the court to prevent Google from offering Buzz without "appropriate safeguards, default provisions and opt-in mechanisms."

Google said it has not yet been served with the lawsuit and would not comment until the complaint has been received and reviewed.

In her lawsuit, Hibnick called Google's tweaks to Buzz too little and too late.

Dan Olds, an analyst with The Gabriel Consulting Group, said that if nothing else, the lawsuit should serve as an eye opener for Google executives.

"This should definitely be a wake-up call for them to go over Buzz with a magnifying glass and a fine-toothed comb, looking for any other potential problems and try to fix them proactively," Olds said. "Actually, the lawsuit doesn't surprise me at all. In fact, I'm a little surprised that there's only one so far. Given our litigious society, plus Google's recent missteps in terms of privacy, I wouldn't be surprised if state and/or federal regulators got into the act, too. Google did make some serious blunders with Buzz. Plus they aren't the underdog anymore. Their halo is getting a bit tarnished in some ways."

Olds added that he doesn't foresee the lawsuit having a major financial impact on Google but it should bring more scrutiny down on the company and its privacy moves and policies.

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I have permanently disabled Buzz from my Gmail mainly on security concerns

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:previous:

i think, by default your posts will be public.. not only your friends but anyone can see ur posts..

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Google Buzz rejects competition with Facebook or Twitter

Google Buzz not meant to challenge Facebook or Twitter, but wants to supplement existing Web services as the executive responsible for Google Buzz told to eWEEK.

Bradley Horowitz, vice president of product management at Google, also said he was encouraged by reliance on the service. Millions of Gmail users have created more than 9 million messages and comments. Bradley Horowitz says that Buzz does not “assassinate” Facebook or Twitter, but will facilitate communications across the Web.

Bradley Horowitz, vice president of product management at Google, said he was encouraged by incorporating into the service, which also included 200 messages per minute for users to publish content to Buzz Mobile application on their mobile phones.

“The way people are using Buzz is exactly as expected and intended,” said Horowitz. “It’s really meaningful interactions around significant issues in Buzz and is reaching the right audience and people are committed. This kind of value proposition is what justifies the existence of Buzz.

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12 Undocumented Tricks for Google Buzz

Formatting

Post from SMS

Hide/Remove Google Buzz Updates from your email.

Turn OFF Buzz:

Indicate and notify the commenter you’re replying to

Access Buzz before it’s enabled for your account

Retwee…err…Rebuzz?

Geolocation

Buzz Extension for Firefox

Extensions for Google Chrome

Search Buzz

Add a “Buzz it” widget to your blog

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