T24...it's Not Prepaid, Not Postpaid, But The First Unpaid Mobile Service

[sougatadc 358]

Tata Teleservices Ltd and Tata Tele Maharastra introduces a new concept mobile service named T₂₄ (see here). This is basically targeted to urban population and presently it is available in AP, Orissa, Kolkata and West Bengal.

Although the tariff is not at all competitive, the pioneering concept introduced by them is attractive. One can earn talktime by shopping at Future Group Stores like BigBazar, Food Bazar, Central, Pantaloons, ezone, Home Town and Brand Factory or one can win potato, T-shirt or gift vouchers at different stores while recharging his mobile. Per second billing is default but one can shift to per minute billing by recharging with11 and can revert back by recharging with9. Daily 100 sms are free after 2 paid sms, i.e. by paying1.2

[me_saket 73]

does Future group promoting this brands in their stores?

[xuketo 7]

Win potatoes on recharge ?

[KAPILKDEV 68]

Good concept, but it is in Tata's worse network, may get the same tenor of Virgin mobile in Kerala.

[commonman 228]

is it CDMA or GSM ?

Since the site refers to GPRS, assume its GSM i.e. DOCOMO network

Edited September 27, 2010 by commonman

[Karthik R 246]

The tariff mentioned above isnt exactly tempting. But it will be interesting to see how this works out It will be like buying rice for home plus talktime to us. Should keep my eyes open in BIG Bazar from now on.

[vishalmcp 8]

its seems to be interesting...... Tariffs are although not competitive lets see its launch in other circles......

[Honest 836]

Future Groups T24 Mobile Services Now In UP (East)

T24, the mobile loyalty program cum UNPAID GSM mobile services from Future Group, jointly with Tata Teleservices has been rolled out for Uttar Pradesh East circle.

T24 mobile services are going to be launched in UP (West) circle next week.

India’s first UNPAID Mobile Service which aims to benefit the shopaholic people by giving them the benefit of FREE talk time on their shopping for FREE has now footsteps in 5 circles.

First lauched in Andhra Pradesh in June 2010, the brand is already present in West Bengal, Kolkata and Orrissa and reached a subscriber base of about 225,000.

T24 or Talk 24 mobile services offers GSM services over TTSL’s GSM network, and offers free talktime/VAS to its users when they buy from Future Group stores like Big Bazaar, Food Bazaar, Pantaloon, Ezone, Central, Brand Factory & Home Town.

T24 has introduced two tariff plans – per second and per minute which offers 1p/second and 50p/minute flat call rate more details on tariff click here

For assistance visit your nearest Future Group stores like Big Bazaar, Food Bazaar, Pantaloon, Ezone, Central, Brand Factory & Home Town or you can call to 72751-52121. If you already are a T24 user call on 52121 (toll free) from your T24 mobile.

Courtesy : Telecom Talk

[KanagaDeepan 1,084]

If I remember correctly, RCDMA is the first one to provide UNPAID service during their launch, where they have given postpaid connections with ISD facility AND without much verification + handsets at subsidized price AND NO BILL WAS GENERATED for few months.. Many people have mis-used that and have accumulated usage upto 12000 and threw the handsets away.. That is truly an UN-PAID service, imho..

[parin 857]

That was a big boom made by relaince, i think for which he made losses but got recovered from insurance co

[sougatadc 358]

There was a thread on T₂₄. So this thread might be merged with that. See here.

[Honest 836]

<< Topic Merged >> & << Topic Title Updated >>

[kesav 127]

Future Groups T24 Mobile Services Now In Gujarat

T24, the mobile loyalty program cum UNPAID GSM mobile services from Future Group, jointly with Tata Teleservices Ltd (TTSL) has been rolled out for Gujarat telecom circle.

India’s first UNPAID Mobile Service which aims to benefit the shopaholic people by giving them the benefit of FREE talk time on their shopping for FREE has now footsteps in 8 telecom circles.

First lauched in Andhra Pradesh in June 2010, the brand is already present in West Bengal, Kolkata, Orrissa, UP East, UP West, and Jharkhand telecom circles. T24 or Talk 24 mobile services offers GSM services over Tata Docomo’s GSM network, and offers free talktime/VAS to its users when they buy from Future Group stores like Big Bazaar, Food Bazaar, Pantaloon, Ezone, Central, Brand Factory & Home Town.

T24 has introduced two tariff plans – per second and per minute which offers 1p/second and 50p/minute flat call rate more details on tariff click here

For assistance visit your nearest Future Group stores like Big Bazaar, Food Bazaar, Pantaloon, Ezone, Central, Brand Factory & Home Town. The Future group will be offering T24 Mobile service from 23 of its big stores spread across seven towns in Gujarat including Ahmedabad, Gandhi Nagar, Anand, Vapi, Surat and Bharuch.

source :: http://telecomtalk.info/future-groups-t24-mobile-services-now-in-gujarat/53276/

[Karthik R 246]

Check out the official home page of T24 here

[kesav 127]

T24 now in Karnataka

After launching T24 services in Gujarat, Jharkhand, Andhra Pradesh, Orissa, Uttar Pradesh and West Bengal, Future Group and Tata Teleservices Limited, has announced the launch of mobile telephony services on the GSM platform in Karnataka under the brand-name T24.

The companies had earlier announced the joint venture and unveiled Brand T24 after signing a strategic alliance in February 2010 in Andhra Pradesh, the first telecom circle to go live with the services.

T24 tariff plans will reflect the competitive per-second rates being offered for pre-paid customers on the Tata Teleservices Limited network. In addition, customers will be rewarded with free talk-time for every purchase above Rs 351 made at any of the Future Group shopping outlets. For example, a T24 customer buying products worth Rs 3,001 at Pantaloons or Brand Factory will stand to gain Rs 150 worth of free talk-time. Also, a customer spending Rs 2,001 in Big Bazaar will gain Rs 84 worth of free talk-time for every purchase. Plans will keep evolving to offer ever-more attractive options to the customer.

Shopping and talking on our mobile phones are among the two favorite activities for all of us in India. With T24, we have been able to develop a unique customer value proposition that combines these interests of the aspirational Indian. Customers will get shopping benefits on talking and talk-time benefits every time they shop,” said

Mayur Toshniwal, Chief Executive Officer of T24. “We believe that with our partners, Tata Teleservices Limited, we have been able to develop a differentiated offering in the crowded telecom space and increase the loyalty we enjoy among the millions of customers who patronize our stores,” he added.

“This is a unique marketing alliance between a retailer and a telecom operator in India and offers us direct access to millions of Future Group customers through its widespread retail presence across India,” Yatish Mehrotra, Hub-Head South, GSM Operations, Tata Teleservices Limited said. “T24 stands for Talk 24, and was a natural choice of brand-name for us in this unique partnership, one that will provide customers with a dual advantage all 24 hours of the day—‘Shop More, Talk More’ and ‘Talk More, Shop More’.

T24 mobile telephony service will be progressively rolled out across the country in next few months, through Future Group’s retail networks in over 76 cities and 65 rural destinations. Customers visiting Future Group retail chains like Big Bazaar, Pantaloons, Central, Brand Factory, Home Town, eZone and Aadhar, among others, will be offered this exclusive mobile connection and tariff plan, wherein they will get free talk-time based on their purchase at these stores. Customers will be provided the facility of recharging their T24 mobile at these stores and also at any Tata Docomo retailer. Customers will also be rewarded with special deals and promotions at Future Group retail outlets every time they buy paid recharge. Future Group retail chains attracted over 250 million customer footfalls in 2009-10.

source :: http://www.expresscomputeronline.com/20110131/news02.shtml

[kesav 127]

T24 Mobile Service Expands to Four More Circles

T24, the mobile loyalty program cum UNPAID GSM mobile services from Future Group, jointly with Tata Teleservices has been rolled out in four more circles – Kerala, Rajasthan, Maharastra & Goa, Madhya Pradesh & Chattisgarh.

India’s first UNPAID Mobile Service which aims to benefit the shopaholic people by giving them the benefit of FREE talk time on their shopping for FREE has now footsteps in 17 circles. T24 was first launched in Andhra Pradesh in June 2010.

T24 or Talk 24 mobile services offers GSM services over TTSL’s GSM network, and offers free talktime/VAS to its users when they buy from Future Group stores like Big Bazaar, Food Bazaar, Pantaloon, Ezone, Central, Brand Factory & Home Town.

T24 has introduced two tariff plans – per second and per minute which offers 1p/second and 50p/minute flat call rate more details on tariff check out here T24 Traiff .

For assistance visit your nearest Future Group stores like Big Bazaar, Food Bazaar, Pantaloon, Ezone, Central, Brand Factory & Home Town. If you already are a T24 user call on 52121 (toll free) from your T24 mobile.

source :: http://telecomtalk.info/t24-mobile-service-expands-to-four-more-circles/57701/

Edited February 27, 2011 by kesav

[kesav 127]

T24 GSM Mobile Service Now in Mumbai and Maharashtra-Goa

After the successful launch of the T24 GSM mobile service across 16 telecom circles in the country, Tata Teleservices Limited, and retail giant Future Group today officially announced the launch of T24 Mobile services in the Mumbai and Maharashtra – Goa telecom Circles.

T24 services are already up and running in Andhra Pradesh, Karnataka, Gujarat, West Bengal, Jharkhand, Chhatisgarh, Orissa, Punjab, Haryana, Rajasthan, Uttar Pradesh, Tamil Nadu, Kerala and Madhya Pradesh—and have received heady response.

T24 has introduced two tariff plans – per second and per minute which offers 1p/second and 50p/minute flat call rate more details on tariff check out here T24 Traiff .

In addition, customers will be rewarded with free talk-time for every purchase above Rs. 350 made at any of the Future Group shopping outlets. For example, a T24 customer buying products worth Rs. 3,001 at Pantaloons or Central will stand to gain Rs. 150 worth of free talk-time. Also, a customer spending Rs. 2,001 in Big Bazaar will gain Rs. 84 worth of free talk-time for every purchase. Plans will keep evolving to offer ever-more attractive options to the customer.

For assistance visit your nearest Future Group stores like Big Bazaar, Food Bazaar, Pantaloon, Ezone, Central, Brand Factory & Home Town. If you already are a T24 user call on 52121 (toll free) from your T24 mobile.

Speaking on the commercial launch of T24 Mobile service in Mumbai and Maharashtra circles, Mr Kishore Biyani, Group CEO, Future Group, said “We believe that with our partners, Tata Teleservices Limited, we have been able to develop a differentiated offering in the crowded telecom space and also increase the loyalty we enjoy among the millions of customers who patronize our stores. We aim to increase our base to 10 million loyal customers over the next three years,” he added.

source :: http://telecomtalk.info/t24-gsm-mobile-service-now-in-mumbai-and-maharashtra-goa/59099/

[ashoksoft 83]

I got a SIM card today they charge 30 bucks for the SIM

[viper_in_blood 4]

i dont understand wht is the strategy of TATA gp...thy hv branched under different brands as virgin,,mts and now t24...if thy consolidated all their buisness in one brand name thy wud hv got a rather more loyal subscriber base than now which is at present divided...might be buisness wise it wud be more profitable as in an paticular area one network works better than the other but ultimately all the brands as virgin,mts and t24 r using tata network....network wise their clarity is unquestionable and better as compared to reliance gp ...still thy hv branched keeping the stake in major companies and allowing thm to use its assests in growing thm big and with subscriber base hitting an all time low as it got divided into local users and pan-national users,dont know how it will help the company ....

[KAPILKDEV 68]

I got a SIM. Phone number is 8714819121. They charged me Rs. 40/- for the SIM.

[shrik 9]

i dont understand wht is the strategy of TATA gp...thy hv branched under different brands as virgin,,mts and now t24...if thy consolidated all their buisness in one brand name thy wud hv got a rather more loyal subscriber base than now which is at present divided...might be buisness wise it wud be more profitable as in an paticular area one network works better than the other but ultimately all the brands as virgin,mts and t24 r using tata network....network wise their clarity is unquestionable and better as compared to reliance gp ...still thy hv branched keeping the stake in major companies and allowing thm to use its assests in growing thm big and with subscriber base hitting an all time low as it got divided into local users and pan-national users,dont know how it will help the company ....

Worldwide, different brands under the same operator have helped to address different customer segments and thus actually increased revenue of the operator. MTS is not a Tata brand, it belongs to Sistema Shyam. As for Virgin and T24, I suspect once MVNOs are allowed in India they will evolve into MVNOs, having got a headstart in branding.

[nayasaroj 14]

bakwas offer. no tariff , std@2p/sec .

[me_saket 73]

i dont understand wht is the strategy of TATA gp...thy hv branched under different brands as virgin,,mts and now t24...if thy consolidated all their buisness in one brand name thy wud hv got a rather more loyal subscriber base than now which is at present divided...might be buisness wise it wud be more profitable as in an paticular area one network works better than the other but ultimately all the brands as virgin,mts and t24 r using tata network....network wise their clarity is unquestionable and better as compared to reliance gp ...still thy hv branched keeping the stake in major companies and allowing thm to use its assests in growing thm big and with subscriber base hitting an all time low as it got divided into local users and pan-national users,dont know how it will help the company ....

But MTS not not belong to TATA

Tata -quippo is sharing tower with MTS and uninor

[viper_in_blood 4]

:previous:

i didnt say tht mts or even any other belongs to tata but tata will hv a stake maybe thru their contact ...otherwise why wud any company allow its assets to be used by another till it has a profit from it.....

[Karthik R 246]

Future Group eyes Rs 18k cr rev from mobile telephony in 3 years

MUMBAI: Retail to financial services to telecom conglomerate the Future Group said it is eyeing Rs 18,000 crore revenue from its mobile telephony service T24, launched last year along with Tata group company, Tata Teleservices over the next three years.

"We expect to add around Rs 18000 crore to our (Future Group) total revenue from this service alone in the next three-years. This will come from the 10-million new customers we will have by then through this venture," Future Group Founder and CEO Kishore Biyani told reporters here.

- Economic Times