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Vishal Gupta

Reliance Launched Lg 2330

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Reliance launches lightest handset with Longest Messaging

* Has unique Airplane Mode

* Can store 600 entries in phone book

DAKC (Dhirubhai Ambani Knowledge City), Navi Mumbai, May 02, 2005

India's largest private telecom company Reliance Infocomm has launched a 65-gram handset LG 2330 with a unique LMS (Long Message Service) facility.

"The lightest handset is capable of sending text messages up to 480 characters against the standard 160 characters," said Praveen Pasricha, President - Sales and Marketing, Reliance Infocomm.

"Priced at Rs 2,499, the black and white handset is available in the open market and can be activated with the help of a get started kit. This gives an additional option to the discerning Reliance subscriber," he said.

A unique feature of LG2330 is airplane mode that enables switching off of the radio frequency while the user is on board an aircraft, leaving features like games, scheduler and memo on.

Its phone book can store up to 600 entries as against the normal 300. It is also capable of sending and receiving SMS or LMS in Hindi. Its other features include PC Sync to synchronise, Scheduler, To Do and Memo when connected to a computer. This feature is particularly useful to manage phonebook entries.

The handset comes with 22 polyphonic ringtones, including three downloadable ones.

Reliance Infocomm Ltd., a Reliance group company, is India's largest private telecom service provider with a subscriber base of over 10 million. Reliance Infocomm has established a pan-India, high capacity, integrated (wireless and wireline) and convergent (voice, data and video) digital network to offer services spanning the entire Infocomm value chain - infrastructure, services for enterprises and individuals, applications and consulting. The Reliance Group, founded by Shri Dhirubhai H. Ambani (1932-2002), is India's largest business house with total revenues of over Rs 99,000 crore (US$ 22.6 billion), cash profit of Rs 12,500 crore (US$ 2.8 billion), net profit of Rs 6,200 crore (US$ 1.4 billion) and exports of Rs 15,900 crore (US$ 3.6 billion).

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Edited by Chirag

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